Company:

MultiChoice

MultiChoice

Industry: Media / Radio / TV

Deadline: Not specified

Job Type: Full Time

Qualification: Higher National Certificate, Masters, National Certificate

Experience: 3 years

Province: Gauteng

City:

Field: Media / Advertising / Branding

Tasks

Operational Delivery

Data enablement for successful implementation of CVM campaigns
Ensure the successful deployment of CVM offers and monitoring.
Extract and transform data in preparation of campaign execution using Oracle SQL OR Salesforce Marketing Cloud.
Assist with Acceptance Criteria reviews, UAT and post deployment testing for all CVM offers.
Build customer journeys to keep customer engaged through out offer life cycle.
Analyse and improve campaign targeting/segmentation and deliver pre and post campaign analysis.
Work closely with analytics team to integrate propensity models to campaign tool
Monitoring and assessment of campaigns
Ensure the seamless/automated availability of information related to CVM engagement initiatives.
Optimisation of campaign delivery, reach & impact for all direct campaigns
System reviews to ensure efficient use all resources including BAU as well as Reward offers.
Optimisation of customer lifestyle steps to reduce communication and increase activity and revenue.
Journey creation and quality assurance of campaign execution
Assist with management of customer touch rules – including opt outs & quarantine
Assist with optimisation of the campaigns and the channels used for indirect and voice campaigns
Working closely with the rest of the team on campaigns

Reporting

Identify and prepare relevant information and data for reporting purposes.
Make assessments of and draw solutions from qualitative data. Make logical deductions and draw conclusions that can be motivated.

Qualifications Essential:

Qualification Preferred:

Experience:

Specialist: CVM Operations at MultiChoice