Manager, Campaigns – Johannesburg, 30 Barker Street at Standard Bank Group

Job Description

• To project manage the planning, execution, and generation of analytically informed personalized, product and service conversations for campaigns in accordance with business plans and objectives; aimed at Acquisition, Right-Sell, Entrenchment and Retention. Responsible for the design (In-partnership), execution and management of developed campaigns spanning across PPB, BCC, Wealth & Investment and across all channels (e.g., physical, and digital – [Email, SMS, App, WhatsApp, Conversation portals

Qualifications

• Type of Qualification: First Degree
• Field of Study: Business Commerce

Experience Required

• 3-4 years experience in campaigns design, customer journeys and campaign execution; understanding of campaign life cycle management, and experience in campaigns environment disciplines. Ability to work within a multidisciplinary team and environment and have significant project management experience. Understanding of the relevant legislation and regulation (such as POPIA, KYC, FICA and any other marketing related regulations) and understanding of the importance of contact management principles and the i
• 3-4 years understanding of the relevant legislation and regulation (such as POPIA, KYC, FICA and any other marketing related regulations) and understanding of the importance of contact management principles and the impact thereof. Understanding of the requirements of the various product business units relating to sales and marketing. Experience working with CRM systems like Teradata CIM and VCX, SAP Customer Experience, Unica, Altarian and Salesforce Marketing Cloud